Audience Development Find, reach and nurture your audience. Once you make your profiles, communicate with your As well, you can explain that this is a mutually beneficial audience. Ask questions, respond to comments, repost partnership—as your audience grows, so will your your favorite user-generated content and continue to influencers’. keep the conversation rolling. Recommendations from earned media, Create buzz around your brand friends and family Believe it or not, you’re not the only one who can bring in your audience. To grow your audience more, ask yourself who else your customers would like to hear from. For example, if you sell produce at the local Recommendations farmer’s market, consider partnering with a popular from brands chef as an influencer. Then, have them post recipes or other content around your fresh fruits and veggies. According to Nielsen’s Global Trust in Advertising Survey, 92% of consumers trust recommendations from other people over brands. Article by Marisa Working with influencers, partner brands and publishers Grimes 04/10/2012. Read more here. can grow your audience and your business. So how can you convince these influencers to work with you? With all these tips, you’re basically an audience You may want to give them products or services for free development expert. That wasn’t so bad, was it? in return for honest content. We knew you’d be a natural.